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What is the secret to… six magpies?

What do six magpies mean?

Whilst drinking my Americano this morning I spotted out of my kitchen window six magpies fly into the bushes around my bird bath and take it in turns to drink water from a hole in the ice. This wasn’t an orderly affair as you’d imagine but instead there was a competition with the more dominant birds drinking first.

Six magpies

I tried to remember the old rhyme:

One for sorrow
Two for joy
Three for a girl
Four for a boy
Five for silver
Six for gold…

Whilst I was happy to think that there might be some gold coming my way soon because there were six magpies, I realised that the most timid and therefore last magpie to get a drink only had a few moments – before having to chase after the group as it moved on to their next goal – presumably to find some food on this bitterly cold morning.

This led to me being concerned about the consequences of the last birds’ timidity. Perhaps it would not survive the winter if it was always last in the competition for scarce resources? Perhaps it was the oldest and was already struggling to survive?

Now I’m not really a superstitious person, but I thought to myself – ‘If want to have some GOLD come my way soon, then I’d better not be the last/most timid bird and get myself back to work.’ Perhaps you think you are just as pragmatic? Consider these sobering stats though:

48% of sales people never follow up with a prospect
25% of sales people make a second contact and stop
12% of sales people only make three contacts and stop
Only 10% of sales people make more than three contacts
2% of sales are made on first contact
3% of sales are made on the second contact
5 % of sales are made on the third contact
10% of sales are made on the fourth contact
80% of sales are made on the fifth contact

How do you compare against these figures, are you drinking your full share or struggling to keep up? I know I need to cope with rejection more confidently…

Which brings me to the point where I’d like to ask (perhaps for the fifth time?) if you would like to join one of my new business mastermind groups – a confidential group that enables founders and entrepreneurs to not only survive uncertain times but accelerate their success by learning from, supporting and encouraging each other.

Rest assured though, this is not a group where people compete against each other for scarce resources – instead it’s a group in which people compete against themselves through setting and achieving their business goals. It’s a group where people generously give each other a heroic ‘Hand Up’ in the entrepreneurial adventure.

Heroic Entrepreneurs

If you see the benefits of having a confidential group like this to enable you to achieve more success in your business, or know someone who might – then please watch/share the short video below and let me know what you think.

Best wishes

James Shoemark –